Detail Katalog

ID: 6593

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Principle of marketing

Edisi: 18 Ed.

Pengarang:
Kotler, Philip; Gary Armstrong; Marc Oliver Opresnik

Penerbit:
Pearson

Tempat Terbit:
United Kingdom

Tahun Terbit:
2021

Bahasa:
eng

Subjek

Marketing -- Marketing -- Business Markets -- Marketing Communication -- Advertising -- Public Relations -- Online -- Social Media -- Mobile Marketing -- Social Responsibility

Deskripsi Fisik:
728hlm. : ilus.; 27cm

Nomor Panggil:
658.8 KOT P

Control Number:
INLIS000000000006593

BIB ID:
0010-072200000006593

Status

Tersedia di OPAC Bibliografi Nasional Indonesia Karya Tulis Ilmiah Nasional

Informasi Eksemplar & Metadata

Nomor Barcode	Nomor Panggil	Akses	Lokasi	Ketersediaan
`1702021`	`658.8 KOT P`	Dapat dipinjam	Rak A - Koleksi Buku	Tersedia

Format MARC21 - Total 24 field

Tag	Ind1	Ind2	Nilai	Urutan
001	`_`	`_`	INLIS000000000006593	1
005	`_`	`_`	20220716121350.0	2
008	`_`	`_`	220716\|\|\|\|\|\|\|\|\| \| \|\|\| \|\|\|\| \|\|eng\|\|	3
035	`_`	`_`	$a 0010-072200000006593	4
041	`_`	`_`	$a eng	5
082	`_`	`_`	$a 658.8	6
084	`_`	`_`	$a 658.8 KOT P	7
100	`_`	`_`	$a Kotler, Philip	8
100	`_`	`_`	$a Gary Armstrong	9
100	`_`	`_`	$a Marc Oliver Opresnik	10
245	`_`	`_`	$a Principle of marketing	11
250	`_`	`_`	$a 18 Ed.	12
260	`_`	`_`	$a United Kingdom: $b Pearson, $c 2021	13
300	`_`	`_`	$a 728hlm.$b : ilus.;$c 27cm	14
650	`_`	`_`	$a Marketing	15
650	`_`	`_`	$a Marketing	16
650	`_`	`_`	$a Business Markets	17
650	`_`	`_`	$a Marketing Communication	18
650	`_`	`_`	$a Advertising	19
650	`_`	`_`	$a Public Relations	20
650	`_`	`_`	$a Online	21
650	`_`	`_`	$a Social Media	22
650	`_`	`_`	$a Mobile Marketing	23
650	`_`	`_`	$a Social Responsibility	24

Penjelasan Field MARC21:

001: Control Number
005: Date and Time of Latest Transaction
020: ISBN
100: Main Entry - Personal Name
245: Title Statement

250: Edition Statement
260: Publication Information
300: Physical Description
650: Subject
700: Added Entry - Personal Name

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Informasi Katalog

Ditambahkan: 16 Jul 2022
Disetujui OPAC: 16 Jul 2022

Pencarian Terkait

Karya Kotler Dari Pearson Subjek: Marketing -- Marketi... Tahun 2021