Detail Katalog

ID: 6389

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Digital marketing : strategi, implementation and practice

Edisi: 7 ed.

Pengarang:
Chaffey, Dave; Ellis-Chadwick, Fiona

Penerbit:
Pearson

Tempat Terbit:
Harlow

Tahun Terbit:
2019

Bahasa:
eng

Subjek

Marketing -- Digitial Macro-Environment -- Digital Marketing Strategy -- Marketing Mix -- Relationship Marketing -- Digital Platforms -- Digital Customer Experience -- Campaign Planning -- Marketing Communications -- Digital Media Channels -- Social Media -- Viral Marketing

Deskripsi Fisik:
xxx, 545 hlm. : ilus.; 27 cm

Nomor Panggil:
658.8 CHA D

Control Number:
INLIS000000000006389

BIB ID:
0010-072200000006389

Status

Tersedia di OPAC Bibliografi Nasional Indonesia Karya Tulis Ilmiah Nasional

Informasi Eksemplar & Metadata

Nomor Barcode	Nomor Panggil	Akses	Lokasi	Ketersediaan
`0802020`	`658.8 CHA D`	Dapat dipinjam	Rak A - Koleksi Buku	Dipinjam
`0972020`	`658.8 CHA D`	Dapat dipinjam	Rak A - Koleksi Buku	Tersedia

Format MARC21 - Total 25 field

Tag	Ind1	Ind2	Nilai	Urutan
001	`_`	`_`	INLIS000000000006389	1
005	`_`	`_`	20220716121309.0	2
008	`_`	`_`	220716\|\|\|\|\|\|\|\|\| \| \|\|\| \|\|\|\| \|\|eng\|\|	3
035	`_`	`_`	$a 0010-072200000006389	4
041	`_`	`_`	$a eng	5
082	`_`	`_`	$a 658.8	6
084	`_`	`_`	$a 658.8 CHA D	7
100	`_`	`_`	$a Chaffey, Dave	8
100	`_`	`_`	$a Ellis-Chadwick, Fiona	9
245	`_`	`_`	$a Digital marketing : strategi, implementation and practice	10
250	`_`	`_`	$a 7 ed.	11
260	`_`	`_`	$a Harlow: $b Pearson, $c 2019	12
300	`_`	`_`	$a xxx, 545 hlm.$b : ilus.;$c 27 cm	13
650	`_`	`_`	$a Marketing	14
650	`_`	`_`	$a Digitial Macro-Environment	15
650	`_`	`_`	$a Digital Marketing Strategy	16
650	`_`	`_`	$a Marketing Mix	17
650	`_`	`_`	$a Relationship Marketing	18
650	`_`	`_`	$a Digital Platforms	19
650	`_`	`_`	$a Digital Customer Experience	20
650	`_`	`_`	$a Campaign Planning	21
650	`_`	`_`	$a Marketing Communications	22
650	`_`	`_`	$a Digital Media Channels	23
650	`_`	`_`	$a Social Media	24
650	`_`	`_`	$a Viral Marketing	25

Penjelasan Field MARC21:

001: Control Number
005: Date and Time of Latest Transaction
020: ISBN
100: Main Entry - Personal Name
245: Title Statement

250: Edition Statement
260: Publication Information
300: Physical Description
650: Subject
700: Added Entry - Personal Name

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Informasi Katalog

Ditambahkan: 16 Jul 2022
Disetujui OPAC: 16 Jul 2022

Pencarian Terkait

Karya Chaffey Dari Pearson Subjek: Marketing -- Digiti... Tahun 2019