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Perilaku konsumen strategi pemasaran: consumer behavior marke...
Peter, J. Paul; Olson, Jerry C.
Perilaku Konsumen -- Manajemen -- Pemasaran -- Strategi Lingkungan -- Lingkungan -- Subkultural -- Perilaku Konsumen -- Strategi Produk -- Strategi Promosi -- Kultural -- Strategi Penentuan Harga
Managerial economics and business strategy
Baye, Michael R.; Prince, Jeffrey T. McGraw hill 2017
Managerial Economic -- Management -- Economic -- Supply -- Demand -- Quantitative Demand Analysis -- Regression Analysis -- Organization Of The Firm -- Nature Of Industry -- Competiive -- Monopoly -- Oligopoly -- Competition -- Ekonomi Manajerial
Marketing Strategy
Walker, Orville C. McGraw Hill 2014
Marketing Strategi -- Marketing -- Opportunity Analysis -- Pemasaran Strategi
Compensation
Newman, Jerry M. ; Gerhart, Barry; Milkovich, George T. McGraw Hill 2017
Compensation -- Compensation -- Pay Model -- Pay Strategy -- Job Analysis -- Job Evaluation -- Pay-For-Performance -- Kompensasi -- Model Berbayar -- Evaluasi Kinerja
Principle of accounting
Weygandt, J; Chalmers, K.,; Mitrione, L.,; Yuen, S.; Kimmel, Paul D.; Kieso, Donald E. ; Kimmel, P John Wiley Sons 2016
Accounting -- Accounting Information -- Fraud -- Internal Control -- Investments -- Akuntansi -- Informasi Akuntansi,
Negotiation : readings, exercises and cases
Lewicki, Roy J. ; Barry, Bruce ; Saunders, David M. McGraw Hill 2015
Negotiation -- Across Culture -- Culture -- Intercultural -- Pacivic Company Oil -- Panda,S For San Diego Zoo
Essentials of Negotiation
Lewicki, Roy J. ; Barry, Bruce ; Saunders, David M. McGraw Hill 2016
Negotiation -- Ethics In Negotiation -- Perception -- Cognition -- Emotion -- Communication -- Relationships -- Cross-Cultural -- Negosiasi -- Persepsi -- Emosi -- Komunikasi -- Lintas Budaya
Business and Society : stakeholders, ethics, public policy
Lawrence, Anne T. ; Weber, James McGraw Hill 2017
Business -- Business Ethics -- Case Rana Plaza -- Case General Motors -- Organizational Ethics -- Business-Goverment Relations -- Managing For Sustainability -- Consumer Protection
Business Foundations : a changing world
Ferrell, O.C. ; Hirt, Geoffrey A.; Ferrell, Linda McGraw Hill 2018
Business -- Business -- Entrepreneurship -- Organization -- Team Work -- Communication -- Small Business -- Business Ethics -- Managing Service -- Manufacturing Operations -- Managing Human Resources -- Digital Marketing -- Social Networking -- Costumer-Driven Marketing -- Bisnis
Sustainable Business a one planet approachs
Jeanrenaud, Sally ; Jeanrenaud, Jean-Paul ; Gosling, Jonathan John Wiley sons 2017
Sustainable Business -- Business -- Bisnis -- Changing -- Leading -- Organizing -- Investing -- Entrepreneurship -- Marketing -- Valuing
Managing Organizational Change : a multiple perspective approach
Palmer, Ian ; Dunford, Richard ; Buchanan, David A. McGraw Hill 2017
Managing Change -- Organization Change -- Mental Models -- Innovation -- Communication Model
New Products Management
Crawford, C. Merle ; Benedetto, C. Anthony Di McGraw Hill 2015
Product Management -- Product -- New Product -- Creativity -- Design -- Team Management -- Produk -- Manajemen Produk
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