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Consumer Behavior Buying, Having, and Being
Solomon, Michael R. Pearson 2018
Consumer Behavior -- Consumer -- Product -- Culture -- Personality -- Lifestyles -- Communication -- Decision Making -- Buying -- Social Media -- Income -- Decison Making
Practical research: planning and design
Leedy, Paul D; Ormrod, Jeanne Ellis Pearson 2015
Practicak Research -- Research -- Qualitative -- Quantitative -- Proposal -- Methods Design
The art of hrd the staff development handbook : an action kit to ...
Sheal, Peter Bhuana Ilmu Populer 2003
Manajemen Sumber Daya Manusia -- Manajemen Personalia
Research Methods For Business Students
Saunders, Mark; Lewis, Philip; Thornhill, Adrian Pearson 2016
Research Methods -- Business-Research -- Research Design -- Research Ethics -- Negotiating -- Quantitative Data -- Qualitative Data
International business : the challenges of globalization
Wild, John J.; Wild, Kenneth L. Pearson 2016
International Business -- Global Business -- International Trade -- International Financial -- Cross Cultural Business -- Political Economy Of Trade -- Regional Economic,
Multivariate data analysis
Hair, Joseph; Black, William C; Babin, Barry J.; Anderson, Rolph E. Pearson 2014
Multivariate Data Analisis -- Multivariate -- Factor Analysis -- Regression -- Cluster Analysis -- Sem -- Manova -- Regresi -- Analisis Faktor -- Cconjoint Analysis -- Structural Equations Modeling -- Anova -- General Linear Model -- Glm
Business Communication : developing leaders for a networked world
Cardon, Peter W. McGraw hill 2018
Business Communication -- Interpersonal Communication -- Business Message -- Presentation -- Komunikasi Bisnis -- Presentasi -- Technologi And Communication -- Intercultural Communication
Global marketing
Keegan, Warren J. ; Green, Mark C. Pearson 2017
Global Marketing -- Global Marketing -- Pemasaran Internasional -- Global Economic -- Global Information -- Global Marketing Mix -- Strategi And Leadership
Entrepreneurship
Hisrich, Robert D.; Peters, Michael P.; Shepherd, Dean A. McGraw hill 2017
Entrepreuneurship -- Entrepreneurship -- Corporate Entrepreneurship -- Break-Even Analysis -- Kewiraswastaan -- Entreprenerial -- Business Idea -- Creativity -- Business Plan -- Funding -- Ventture -- Role Model -- Innovation -- Kewirausahaan
Zero to One Notes on Startups, or How To Build The Future
Thiel, Peter Virgin books 2014
Business -- Entrepreneurship -- -- Bisnis -- Business -- Memulai Bisnis -- Diffusion Of Innovations -- New Business Enterprises -- New Products -- Produk Baru -- Difusi Inovasi
Corporate finance
Berk, Jonathan ; Demarzo, Peter Pearson 2017
Corporate Finance -- Manajemen Keungan -- Keuangan Perusahaan -- Financial -- Keuangan -- Capital Budgeting -- Merger -- Acquistions -- International Corporate Finance -- Valuing Stocks -- Portofolio Choice
Operations Mangement : Sustainability and supply chain manageme...
Heizer, Jay; Render, Barry; Munson, Chuck Pearson 2017
Manajemen Operasi -- Manajemen -- Operasi -- Supply Chain -- Business Analytics Modules -- Managing Quality -- Rantai Pasok -- Learning Curve -- Transportations Models -- Inventory Management -- Mrp -- Material Requirements Planning
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