Detail Katalog

ID: 6384
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International marketing

Edisi: 7th ed.

Pengarang:
Kotabe, Masaaki; Helsen, Kristiaan
Penerbit:
John Wiley and Son
Tempat Terbit:
[S.L]
Tahun Terbit:
2017
Bahasa:
eng
Subjek
Marketing-International -- Global Marketing -- Global Communication -- Global Pricing -- Export Management -- Import Management -- Multinational Corporation -- Cross-Cultural Comparisons -- Global Strategy
Deskripsi Fisik:
xxiii, 669 hlm. : ilus.; 28 cm
Nomor Panggil:
658.848 KOT I
Control Number:
INLIS000000000006384
BIB ID:
0010-072200000006384
Status
Tersedia di OPAC Bibliografi Nasional Indonesia Karya Tulis Ilmiah Nasional
Informasi Eksemplar & Metadata
Nomor Barcode Nomor Panggil Akses Lokasi Ketersediaan
0892020 658.848 KOT I Dapat dipinjam Rak A - Koleksi Buku Tersedia
0902020 658.848 KOT I Dapat dipinjam Rak A - Koleksi Buku Tersedia
Format MARC21 - Total 22 field
Tag Ind1 Ind2 Nilai Urutan
001 _ _ INLIS000000000006384 1
005 _ _ 20220716121308.0 2
008 _ _ 220716||||||||| | ||| |||| ||eng|| 3
035 _ _ $a 0010-072200000006384 4
041 _ _ $a eng 5
082 _ _ $a 658.848 6
084 _ _ $a 658.848 KOT I 7
100 _ _ $a Kotabe, Masaaki 8
100 _ _ $a Helsen, Kristiaan 9
245 _ _ $a International marketing 10
250 _ _ $a 7th ed. 11
260 _ _ $a [S.L]: $b John Wiley and Son, $c 2017 12
300 _ _ $a xxiii, 669 hlm.$b : ilus.;$c 28 cm 13
650 _ _ $a Marketing-International 14
650 _ _ $a Global Marketing 15
650 _ _ $a Global Communication 16
650 _ _ $a Global Pricing 17
650 _ _ $a Export Management 18
650 _ _ $a Import Management 19
650 _ _ $a Multinational Corporation 20
650 _ _ $a Cross-Cultural Comparisons 21
650 _ _ $a Global Strategy 22
Penjelasan Field MARC21:
  • 001: Control Number
  • 005: Date and Time of Latest Transaction
  • 020: ISBN
  • 100: Main Entry - Personal Name
  • 245: Title Statement
  • 250: Edition Statement
  • 260: Publication Information
  • 300: Physical Description
  • 650: Subject
  • 700: Added Entry - Personal Name
Informasi Katalog

Ditambahkan: 16 Jul 2022
Disetujui OPAC: 16 Jul 2022
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