Detail Katalog
ID: 4228Cover Tidak Tersedia
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Advertising and integrated brand promotion
Edisi: 5th ed
Pengarang:
Oguinn, Thomas C.; Allen, Chris T; Semenik, Richard J.
Oguinn, Thomas C.; Allen, Chris T; Semenik, Richard J.
Penerbit:
Cengage
Cengage
Tempat Terbit:
Usa
Usa
Tahun Terbit:
2009
2009
Bahasa:
eng
eng
Subjek
Adverstising -- Brand Promotion
Deskripsi Fisik:
xLii, 726 hlm : ilus.; 2009
xLii, 726 hlm : ilus.; 2009
Nomor Panggil:
659.1 OGU A
659.1 OGU A
Control Number:
INLIS000000000004228
INLIS000000000004228
BIB ID:
0010-072200000004228
0010-072200000004228
Status
Tersedia di OPAC
Bibliografi Nasional Indonesia
Karya Tulis Ilmiah Nasional
Informasi Eksemplar & Metadata
| Nomor Barcode | Nomor Panggil | Akses | Lokasi | Ketersediaan |
|---|---|---|---|---|
2262010 |
659.1 OGU A |
Dapat dipinjam | Rak A - Koleksi Buku | Tersedia |
2182010 |
659.1 OGU A |
Dapat dipinjam | Rak A - Koleksi Buku | Tersedia |
Format MARC21 - Total 16 field
| Tag | Ind1 | Ind2 | Nilai | Urutan |
|---|---|---|---|---|
| 001 | _ |
_ |
INLIS000000000004228 | 1 |
| 005 | _ |
_ |
20220716120747.0 | 2 |
| 008 | _ |
_ |
220716||||||||| | ||| |||| ||eng|| | 3 |
| 035 | _ |
_ |
$a 0010-072200000004228 | 4 |
| 041 | _ |
_ |
$a eng | 5 |
| 082 | _ |
_ |
$a 659.1 | 6 |
| 084 | _ |
_ |
$a 659.1 OGU A | 7 |
| 100 | _ |
_ |
$a Oguinn, Thomas C. | 8 |
| 100 | _ |
_ |
$a Allen, Chris T | 9 |
| 100 | _ |
_ |
$a Semenik, Richard J. | 10 |
| 245 | _ |
_ |
$a Advertising and integrated brand promotion | 11 |
| 250 | _ |
_ |
$a 5th ed | 12 |
| 260 | _ |
_ |
$a Usa: $b Cengage, $c 2009 | 13 |
| 300 | _ |
_ |
$a xLii, 726 hlm$b : ilus.; $c 2009 | 14 |
| 650 | _ |
_ |
$a Adverstising | 15 |
| 650 | _ |
_ |
$a Brand Promotion | 16 |
Penjelasan Field MARC21:
- 001: Control Number
- 005: Date and Time of Latest Transaction
- 020: ISBN
- 100: Main Entry - Personal Name
- 245: Title Statement
- 250: Edition Statement
- 260: Publication Information
- 300: Physical Description
- 650: Subject
- 700: Added Entry - Personal Name
Aksi Cepat
Informasi Katalog
Ditambahkan: 16 Jul 2022
Disetujui OPAC: 16 Jul 2022
Disetujui OPAC: 16 Jul 2022