00000nam 2200000 4500 INLIS000000000006525 20220716121336.0 220716||||||||| | ||| |||| ||eng|| 0010-072200000006525 9789814834421 eng 658 658 BOO C Boone Kurtz Contemporary marketing 18th Ed. Singapore: Cengage Learning, 2019 xix,451hlm. : ilus.; 28cm Marketing Pemasaran Buyers Market E-Business Social Media Global Marketing Retailing Direct Marketing Strategic Planning