00000nam 2200000 4500 INLIS000000000006069 20220716121216.0 220716||||||||| | ||| |||| ||ind|| 0010-072200000006069 ind 658.8 658.8 LOV P Lovelock, Christopher Wirtz, Jochen Mussry, Jacky Pemasaran jasa : manusia, teknologi, strategi, perspektif Indonesia Jilid. II 7 Jakarta: Erlangga, 2011 xvi, 272 hlm. : ilus.; 28 cm Pemasaran Jasa Pasar Jasa Pelanggan Pemasaran Jasa Layanan Kasus Sullivan Ford Auto Ford Red Lobster Rantai Layanan-Laba Roda Loyalitas Whel Of Latalty Tqm Total Quality Management Return Of Quality Service Quality Index Sqi Loyalty Reward