00000nam 2200000 4500 INLIS000000000004480 20220716120820.0 220716||||||||| | ||| |||| ||eng|| 0010-072200000004480 eng 658.8 658.8 KOT M Kotler, Philip Marketing management 14th ed England: PearsoN, 2012 806 hlm : ilus.; 28 cm Marketing Management Pemasaran Marketing Mix Marketing Bauran Marketing Management Consumer Direct Marketing