00000nam 2200000 4500 INLIS000000000003402 20220716120603.0 220716||||||||| | ||| |||| ||eng|| 0010-072200000003402 70387893 eng 343.076 343.076 LOV M Lovelock, Christopher Weinberg, Charles Marketing challenges : cases and exercises 2nd ed New York: McGraw-Hill Book Company, 1989 xl, 671 hlm. : ilus.; 24 cm. Marketing Series Marketing - Cases Studies