00000nam 2200000 4500 INLIS000000000003109 20220716120526.0 220716||||||||| | ||| |||| ||eng|| 0010-072200000003109 eng 658.8 658.8 DOY V Doyle, Peter Value-based marketing : Marketing strategies for corporate growth and shareholder value Englan: John Wiley, 2004 xii, 370 hlm 25,5 Marketing Strategies