00000nam 2200000 4500 INLIS000000000012496 20220725202809.0 220725||||||||| | ||| |||| || || 0010-072200000012496 1(7DM) KRI M Kristiani, Enny Sumarwan, Ujang Pembimbing Yuliati, Lilik Noor Pembimbing Saefuddin, Asep Pembimbing Modeling of customer financial and non-financial valuation: case study: non-paid and accumulated reward program of frequent flyer program 2013 268hlm Disertasi Manajemen Pemasaran Customer Lifetime Value (Clv) Rfm Analysis Loyalty Reward Program Relationship Quality Relational Worth Customer Satisfaction