=LDR  00000nam  2200000   4500
=001  INLIS000000000006086
=005  20220716121219.0
=008  220716|||||||||   |   |||   |||| ||ind||
=035    $$a 0010-072200000006086
=041    $$a ind
=082    $$a 658.827
=084    $$a 658.827 TJI B
=100    $$a Tjiptono, Fandy
=100    $$a Layton, Roger
=100    $$a Craig-Lees, Margare
=245    $$a Branding and brand longevity di Indonesia
=260    $$a Yogyakarta: $b ANDI, $c 2014
=300    $$a xiv, 296 hlm.$b : ilus.;$c 23cm
=650    $$a Branding
=650    $$a Brand
=650    $$a Merek
=650    $$a Bran Longevity
=650    $$a Kelanggenagn Merek
=650    $$a Kelanggengan
=650    $$a Bisnis Keluarga
=650    $$a Firm Survival
=650    $$a Product Longevity
=650    $$a Human Capital Theory