=LDR  00000nam  2200000   4500
=001  INLIS000000000006057
=005  20220716121214.0
=008  220716|||||||||   |   |||   |||| ||eng||
=035    $$a 0010-072200000006057
=041    $$a eng
=082    $$a 658.812
=084    $$a 658.812 HAR
=245    $$a Harvard Business Review on Customer Relationship Management
=260    $$a Boston: $b Harvard Business School, $c 2002
=300    $$a vii, 192 hlm$c 29,2 cm
=650    $$a Customer Relationship
=650    $$a Customer Competence
=650    $$a New Retailing
=650    $$a Relationship
=650    $$a Brand