=LDR  00000nam  2200000   4500
=001  INLIS000000000005023
=005  20220716120931.0
=008  220716|||||||||   |   |||   |||| ||ind||
=035    $$a 0010-072200000005023
=041    $$a ind
=082    $$a 659
=084    $$a 659 BEL A
=100    $$a Belch, George E
=100    $$a Belch, Michael A.
=245    $$a Advertisisng and promotion : an intergrated communications perspective
=260    $$a New York: $b McGraw hill, $c 2012
=300    $$a xix, 769 hlm$b : ilus.; $c 28,5 cm
=650    $$a Periklanan
=650    $$a Adverstising