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=001  INLIS000000000004358
=005  20220716120804.0
=008  220716|||||||||   |   |||   |||| ||eng||
=035    $$a 0010-072200000004358
=041    $$a eng
=082    $$a 658.8
=084    $$a 658.8  KOT
=100    $$a Kotler, Philip
=100    $$a Karta Jaya, Hermawan
=100    $$a Setiawan, Iwan
=245    $$a Marketing 3.0 : From products to custumers to the human spirit
=260    $$a New Jersey: $b John Wiley Sons, $c 2010
=300    $$a XV, 188 hlm$b : III ;$c 23, 6 cm
=650    $$a Marketing
=650    $$a Model Marketing