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=001  INLIS000000000004283
=005  20220716120755.0
=008  220716|||||||||   |   |||   |||| ||eng||
=035    $$a 0010-072200000004283
=041    $$a eng
=082    $$a 658.848
=084    $$a 658.848 KOT G
=100    $$a Kotabe, Masaaki
=100    $$a Helsen, Kristianan
=245    $$a Global marketing management
=250    $$a 5th ed
=260    $$a New Jersey: $b John Wiley Sons, $c 2011
=300    $$a xxiii, 717 hlm$b : ilus.; $c 28.5 cm
=650    $$a Global Marketing