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=001  INLIS000000000003718
=005  20220716120643.0
=008  220716|||||||||   |   |||   |||| ||eng||
=035    $$a 0010-072200000003718
=041    $$a eng
=082    $$a 658.8
=084    $$a 658.8 KOT P
=100    $$a Kotler,Philip
=245    $$a Principles of Marketing
=250    $$a 12th ed
=260    $$a New Jersey: $b Pearson Prentice-hall, $c 2008
=300    $$a xxxix, 659hlm$c 27,5cm
=650    $$a Marketing