=LDR  00000nam  2200000   4500
=001  INLIS000000000003626
=005  20220716120632.0
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=035    $$a 0010-072200000003626
=041    $$a ind
=082    $$a 658.8342
=084    $$a 658.8342 HAW C
=100    $$a Hawkins, Del I
=100    $$a Mothersbaugh, David L.
=100    $$a Best, Roger J.
=245    $$a Consumer behavior : bulding marketing strategy
=250    $$a 10th ed.
=260    $$a New York: $b McGraw hill, $c 2007
=300    $$a xxiv, 790 hlm$c 26 cm
=650    $$a Consumer