=LDR  00000nam  2200000   4500
=001  INLIS000000000000352
=005  20220716115933.0
=008  220716|||||||||   |   |||   |||| ||ind||
=035    $$a 0010-072200000000352
=020    $$a 9788140273
=041    $$a ind
=082    $$a 658.8
=084    $$a 658.8 KOT M/II
=100    $$a Kotler, Philip
=100    $$a Afiff, Adi Zakaria
=245    $$a Manajemen pemasaran : analisis, perencanaan, implementasi dan pengendalian
=246    $$a JUDUL ASLI : MARKETING MANAGEMENT: ANALYSIS, PLANNING, IMPLEMENTATION AND CONTROL
=250    $$a edisi ketujuh
=260    $$a Jakarta: $b Lembaga Penerbit Fakultas Ekonomi Universitas Indonesia, $c 1993
=300    $$a xxviii, 599 hlm.$b : ilus.;$c 25 cm.
=650    $$a Pemasaran