=LDR  00000nam  2200000   4500
=001  INLIS000000000003052
=005  20220716120519.0
=008  220716|||||||||   |   |||   |||| ||eng||
=035    $$a 0010-072200000003052
=041    $$a eng
=082    $$a 658.8
=084    $$a 658.8 BES M
=100    $$a Best, Roger J.
=245    $$a Market-based management : strategies for growing customer value and profitability
=250    $$a 4th ed.
=260    $$a New Jersey: $b Pearson education, $c 2005
=300    $$a xx, 50 hlm$c 2005
=650    $$a Marketing