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=035    $$a 0010-072200000002594
=041    $$a 
=082    $$a 658.8
=084    $$a 658.8 ROY S
=100    $$a Royan, Frans M.
=245    $$a The Smart marketer in cafe : strategi-strategi memaksimalkan penetrasi produk
=260    $$a Jakarta: $b Gramedia, $c 2004
=300    $$a xii, 118 hlm$c 23 cm.
=650    $$a Marketing Management