=LDR 00000nam 2200000 4500 =001 INLIS000000000002204 =005 20220716120339.0 =008 220716||||||||| | ||| |||| ||ind|| =035 $$a 0010-072200000002204 =041 $$a ind =082 $$a 659 =084 $$a 659 RIE F =100 $$a Ries, Al =100 $$a Ries, Laura =245 $$a The Fall of advertising and the rise of pr : surutnya periklanan dan bangkitnya public relations =260 $$a Jakarta: $b Gramedia Pustaka Utama, $c 2003 =300 $$a xiv, 272 hlm.$b : ilus.;$c 23 cm. =650 $$a Advertising And Public Relations