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=035    $$a 0010-072200000001872
=041    $$a ind
=082    $$a 658.8
=084    $$a 658.8 TJI S
=100    $$a Tjiptono, Fandy
=245    $$a Strategi pemasaran
=250    $$a ed.2
=260    $$a Yogyakarta: $b Andi, $c 2001
=300    $$a xvi, 373 hlm$c 28 cm.
=650    $$a Pemasaran