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=001  INLIS000000000001860
=005  20220716120251.0
=008  220716|||||||||   |   |||   |||| ||eng||
=035    $$a 0010-072200000001860
=041    $$a eng
=082    $$a 658.84
=084    $$a 658.84 PEL M
=100    $$a Pelton, Lou E.
=100    $$a Strutton, David
=100    $$a Lumpkin, James R.
=245    $$a Marketing channels : a relationship management approach
=250    $$a 2nd.ed.
=260    $$a New York: $b McGraw Hill, $c 2002
=300    $$a xxvi, 514 hlm$c 25 cm.
=650    $$a Marketing Channels