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=001  INLIS000000000001578
=005  20220716120215.0
=008  220716|||||||||   |   |||   |||| ||eng||
=035    $$a 0010-072200000001578
=041    $$a eng
=082    $$a 658.8
=084    $$a 658.8 PET M
=100    $$a Peter, J. Paul
=100    $$a Donnely, James H., Jr
=245    $$a Marketing management : Knowledge and skills
=250    $$a 6th.ed
=260    $$a Singapore: $b McGraw-Hill, 2000
=300    $$a xx, 876 hlm.$b : ilus.;$c 27 cm.
=650    $$a Marketing