=LDR  00000nam  2200000   4500
=001  INLIS000000000012617
=005  20220725202850.0
=008  220725|||||||||   |   |||   |||| ||   ||
=035    $$a 0010-072200000012617
=084    $$a KDM21005 SUS B
=100    $$a Susanti, Vonny
=700    $$a Sumarwan, Ujang $E Pembimbing
=700    $$a Simanjuntak, Megawati $E Pembimbing
=700    $$a Yusuf, Eva Z. $E Pembimbing
=245    $$a Brand dalam hubungan pemasaran business to business sebagai upaya membangun customer engagement dalam industri kimia emulsi polimer di indonesia
=260    $$c 2021
=300    $$a 61hlm
=502    $$a Disertasi
=650    $$a Manajemen Pemasaran
=650    $$a Business To Business
=650    $$a Customer Engagement
=650    $$a Emoyional Brand Association
=650    $$a Perceived Value
=650    $$a Rational Brand Quality
=650    $$a Social Bond
=650    $$a Switching Costs
=650    $$a Analytic Hierarchy Process (Ahp)