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=001  INLIS000000000001344
=005  20220716120144.0
=008  220716|||||||||   |   |||   |||| ||eng||
=035    $$a 0010-072200000001344
=041    $$a eng
=082    $$a 658.8
=084    $$a 658.8 KOT P
=100    $$a Kotler, Philip
=100    $$a Armstong, Gary
=245    $$a Principles of marketing
=250    $$a 8th.ed.
=260    $$a Upper Saddle River: $b Prentice Hall, $c 1999
=300    $$a xviii, 690 hlm.$b : il.;$c 28 cm.
=650    $$a Marketing