=LDR  00000nam  2200000   4500
=001  INLIS000000000010420
=005  20220725201240.0
=008  220725|||||||||   |   |||   |||| ||   ||
=035    $$a 0010-072200000010420
=084    $$a 20(36) SHA A
=100    $$a Sharief, Derry Armand
=700    $$a Harianto $E Pembimbing
=700    $$a Suroso, Arif Imam $E Pembimbing
=245    $$a Analisis ekuitas merek (brand equity) kripik kentang merek leo di wilayah kota bandung
=260    $$c 2008
=300    $$a 187 hlm.
=502    $$a Tesis
=650    $$a Manajemen Pemasaran
=650    $$a Kripik Leo
=650    $$a Garudafood
=650    $$a Ekuitas Merek
=650    $$a Usaha-Usaha Pemasaran
=650    $$a Importance Performance Analysis (Ipa)
=650    $$a Structural Equation Model (Sem)
=650    $$a Lisrel 8.51
=650    $$a Manajemen Pemasaran
=650    $$a Strategi Merek