<?xml version="1.0" encoding="UTF-8"?>
<srw_dc:dc xmlns:srw_dc="info:srw/schema/1/dc-schema" xmlns:dc="http://purl.org/dc/elements/1.1/">
  <dc:creator>Tjiptono, Fandy</dc:creator>
  <dc:title>Strategi pemasaran: prinsip dan penerapan</dc:title>
  <dc:publisher>ANDI,</dc:publisher>
  <dc:date>2019</dc:date>
  <dc:subject>Manajemen Pemasaran</dc:subject>
  <dc:subject>Strategi Pemasaran</dc:subject>
  <dc:subject>Kepuasan Pelanggan</dc:subject>
  <dc:subject>Strategi Pasar</dc:subject>
  <dc:subject>Strategi Branding</dc:subject>
  <dc:subject>Market-Dilution Strategy</dc:subject>
  <dc:subject>Merek</dc:subject>
  <dc:subject>Brand Extension</dc:subject>
  <dc:subject>Re-Branding</dc:subject>
  <dc:subject>Value Marketing Produk</dc:subject>
  <dc:subject>Strategi Distribusi</dc:subject>
  <dc:subject>Strategi Komunikasi</dc:subject>
  <dc:subject>Komunikasi Pemasaran</dc:subject>
  <dc:subject>Medsos</dc:subject>
</srw_dc:dc>
