<?xml version="1.0" encoding="UTF-8"?>
<srw_dc:dc xmlns:srw_dc="info:srw/schema/1/dc-schema" xmlns:dc="http://purl.org/dc/elements/1.1/">
  <dc:creator>Shareef, Mahmud Akhter</dc:creator>
  <dc:creator>Dwivedi, Yogesh K.</dc:creator>
  <dc:creator>Kumar, Vinod</dc:creator>
  <dc:title>Mobile Marketing Channel Online Consumer Behavior</dc:title>
  <dc:publisher>Springer,</dc:publisher>
  <dc:date>2016</dc:date>
  <dc:subject>Mobile Marketing</dc:subject>
  <dc:subject>Mobile Marketing</dc:subject>
  <dc:subject>Online Consumer</dc:subject>
  <dc:subject>Mobile Marketing</dc:subject>
  <dc:subject>Marketing Strategy</dc:subject>
  <dc:subject>Mobile Chanel</dc:subject>
  <dc:subject>Sms</dc:subject>
</srw_dc:dc>