<?xml version="1.0" encoding="UTF-8"?>
<srw_dc:dc xmlns:srw_dc="info:srw/schema/1/dc-schema" xmlns:dc="http://purl.org/dc/elements/1.1/">
  <dc:creator>Sari, T. Triana Mustika</dc:creator>
  <dc:title>Analisis persepsi konsumen terhadap tiga jenis iklan pada media cetak</dc:title>
  <dc:date>2007</dc:date>
  <dc:subject>Manajemen Pemasaran</dc:subject>
  <dc:subject>Persepsi</dc:subject>
  <dc:subject>Sikap</dc:subject>
  <dc:subject>Perilaku</dc:subject>
  <dc:subject>Iklan</dc:subject>
  <dc:subject>Media Cetak</dc:subject>
  <dc:subject>Uji Validitas &#13; Reliabilitas</dc:subject>
  <dc:subject>Uji Chi Square</dc:subject>
  <dc:subject>Tabulasi Silang</dc:subject>
</srw_dc:dc>