<?xml version="1.0" encoding="UTF-8"?>
<oai_dc:dc xmlns:oai_dc="http://www.openarchives.org/OAI/2.0/oai_dc/" xmlns:dc="http://purl.org/dc/elements/1.1/" xmlns:xsi="http://www.w3.org/2001/XMLSchema-instance" xsi:schemaLocation="http://www.openarchives.org/OAI/2.0/oai_dc/ http://www.openarchives.org/OAI/2.0/oai_dc.xsd">
  <dc:creator>Sutherland, Max</dc:creator>
  <dc:creator>Syleuster, Alice K.</dc:creator>
  <dc:title>Advertising and the mind of the costumer : iklan yang berhasil yang gagal dan penyebabnya</dc:title>
  <dc:publisher>PPM,</dc:publisher>
  <dc:date>2004</dc:date>
  <dc:subject>Periklanan</dc:subject>
</oai_dc:dc>