<?xml version="1.0" encoding="UTF-8"?>
<mods xmlns="http://www.loc.gov/mods/v3" xmlns:xsi="http://www.w3.org/2001/XMLSchema-instance" xsi:schemaLocation="http://www.loc.gov/mods/v3 http://www.loc.gov/standards/mods/v3/mods-3-7.xsd">
  <name type="personal">
    <namePart>Firmansyah, Mochammad Reza</namePart>
    <role>
      <roleTerm type="text">author</roleTerm>
    </role>
  </name>
  <titleInfo>
    <title>Analisis faktor bauran pemasaran yang mempengaruhi ekuitas merek dan keputusan pembelian produk beras kemasan</title>
  </titleInfo>
  <originInfo>
    <dateIssued>2021</dateIssued>
  </originInfo>
  <subject>
    <topic>Manajemen Pemasaran</topic>
  </subject>
  <subject>
    <topic>Bauran Pemasaran</topic>
  </subject>
  <subject>
    <topic>Ekuitas Merek</topic>
  </subject>
  <subject>
    <topic>Keputusan Pembelian</topic>
  </subject>
  <subject>
    <topic>Produk Beras Kemasan</topic>
  </subject>
  <subject>
    <topic>Bulog</topic>
  </subject>
  <subject>
    <topic>Lpnd</topic>
  </subject>
  <subject>
    <topic>Non-Probability Sampling</topic>
  </subject>
  <subject>
    <topic>Convenience Sampling</topic>
  </subject>
  <subject>
    <topic>Accidental Sampling</topic>
  </subject>
  <subject>
    <topic>Sem</topic>
  </subject>
  <subject>
    <topic>Lisrel 8.80</topic>
  </subject>
  <subject>
    <topic>Merek</topic>
  </subject>
  <subject>
    <topic>Produk Beras</topic>
  </subject>
</mods>
