<?xml version="1.0" encoding="UTF-8"?>
<mods xmlns="http://www.loc.gov/mods/v3" xmlns:xsi="http://www.w3.org/2001/XMLSchema-instance" xsi:schemaLocation="http://www.loc.gov/mods/v3 http://www.loc.gov/standards/mods/v3/mods-3-7.xsd">
  <name type="personal">
    <namePart>Taufiqurrahman</namePart>
    <role>
      <roleTerm type="text">author</roleTerm>
    </role>
  </name>
  <titleInfo>
    <title>Analisis preferensi konsumen kopi bubuk merek mikrolet di kota bogor dan implikasinya terhadap strategi pemasaran : studi kasus pada perusahaan kopi bubuk bahruny jaya</title>
  </titleInfo>
  <originInfo>
    <dateIssued>2003</dateIssued>
  </originInfo>
  <subject>
    <topic>Manajemen Pemasaran</topic>
  </subject>
  <subject>
    <topic>Preferensi Konsumen</topic>
  </subject>
  <subject>
    <topic>Kopi Bubuk Merek Mikrolet</topic>
  </subject>
  <subject>
    <topic>Strategi Pemasaran</topic>
  </subject>
  <subject>
    <topic>Multiatribut Fishbein</topic>
  </subject>
  <subject>
    <topic>Intensitas Persaingan Industri</topic>
  </subject>
  <subject>
    <topic>Sestivitas Harga</topic>
  </subject>
</mods>
